Wednesday, September 22, 2010

BULLSEYE 9/17 Follow-Up: ?The Town? tops ?Devil,? ?Easy? and ?Omega?

I never managed to get the Bullseye up last Thursday, so I don't have any weekend predictions to contrast with today's preliminary box office results. (I stuck the grid at bottom, after the jump, so you can do your own analysis after the fact.)
The basics are that Ben Affleck's "The Town" came out especially strong, with $23.8 million. Something distracted the girls at the last minute, because Screen Gems' "Easy A" came in lower than expected, at $18.2 million. That still reps a major opening for star Emma Stone. The Dowdle brothers' "Devil" took the next rung with a good but not great $12.6 million. Screen Gems' holdover "Resident Evil: Afterlife" scooped up another $10.1 million. And Lionsgate's new animated opener "Alpha and Omega" drew $9.2 million.
Fox Searchlight's specialty release "Never Let Me Go" logged $156,733 in its first five days.

This coming weekend, Fox will release Oliver Stone's "Wall Street: Money Never Sleeps," Warner Bros. will let fly its 3D animated "Legend of the Guardians: The Owls of Ga'Hoole" and Disney opens its comedy "You Again." Lionsgate will also slip out its suspense thriller "Buried" in a limited bow. I'll have the usual analysis on Risky on Thursday afternoon (I hope) as I get up-to-the-minute Flixster data for the Sept. 24 weekend.
Here's the Bullseye that I didn't manage to get up last week on time.
(Click for larger image ?> )
You can see how "The Town's" proximity to the center gave it the boost it needed to get overtop "Easy A," which had sizable interest from young audiences but didn't hold their attention completely. "Alpha and Omega" did better than the grid suggested it would mainly because the animated film's audience skews to the very young, who are not well represented on Flixster.

Powered by WizardRSS | Full Text RSS Feeds

Sarah Gellman Sarah Michelle Gellar Sarah Mutch Sarah Polley Sarah Shahi

No comments:

Post a Comment